Look currently around the world of tech news, and you might see buzz building around a company called ‘Nothing’. It has no products yet, or even specific news about the products it could make. So far, Nothing has bought an interesting company and released some design concepts. So what̵
Carl Pei, co-founder of OnePlus, left the company in mysterious circumstances at the end of last year. It soon became clear that he intended to start a new venture, but whether it would be complemented by an affordable flagship OnePlus was unclear. He has since announced a new company called “Nothing,” which soon after acquired Essential, a former Android phone company.
If you don’t remember Essential, that’s understandable. Andy Rubin, the ‘father of Android’, left Google to start his own company: Essential. The first Essential phone was uninspiring and didn’t sell in waves. But Essential did show concepts for a new type of phone that we just called ‘wild’. Imagine your longest TV remote as a full touchscreen phone and you’re on the right track.
Unfortunately, that was not the intention: essential closure. And recently Nothing bought up the company brand, but it’s unclear whether that buyout included patents and designs. Nothing followed that purchase with a new partnership with Teenage Engineering, a company perhaps best known for the OB / 4, a rewind radio and speaker system. The company will help Nothing design its upcoming products.
And what is that Something that will make Nothing? So far, the best corroboration comes from a statement Carl Pei made to Bloomberg:
We are building an ecosystem of smart devices. We’ll start with simpler products, wireless earbuds. We will have multiple products throughout the year, not just audio products, and ultimately we want to build it so that these devices talk to each other.
And that brings us to Nothing’s latest design concept, called Concept 1. You can see the original idea of wireless earbuds in the concept images, but they look distinctly different from everything else. The company says it was inspired by a “ grandma’s tobacco pipe. ” Nothing says that the designs will depend on three principles: weightless, effortless and timeless.
You can go to Nothing’s website to see all three in detail, but it’s high on … good concept and little detail. It is too early to say that nothing is really going to be a life-changing thing. But it doesn’t hurt to keep an eye on the company as it is publicly investigating its future.