Seven years after its exciting launch in 2014, Google has officially discontinued its affordable cardboard VR glasses. The birth and death of Google Cardboard serve as bookends for the smartphone VR trend, which was slowly suffocated by the popularity of low-cost standalone headsets like the Oculus Quest and, of course, Google̵
Fans of Cardboard are not surprised to see the device disappear. In fact, they are amazed that Google has been selling the device for so long. Google officially ended development of Cardboard, discontinuing its premium Daydream headset in 2019, opting to make its VR software open-source for diehard fans. In recent months, the company has abandoned most of its full-scale VR applications and made it open source, indicating that it is not interested in each VR applications, not just cheap smartphone VR.
We no longer sell Google Cardboard in the Google Store. We will continue to help the community build new experiences through our open source project Cardboard.
Of course, Google’s knowledge of VR is not going to be lost. The company is very interested in AR and mixed reality applications, using AR in Maps, the Google Arts and Culture app, and even Google Search.
And while Google’s VR headsets are a thing of the past, you can still enjoy some VR applications for smartphones with a third-party headset. Before you buy, make sure your phone actually fits into a headset: smartphones have gotten a lot bigger since smartphone VR became a trend in 2014.
Source: Google via Engadget