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Notion app 101: TikTok’s latest aesthetic craze is this organizing app



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There’s a new, fun way to stay organized online.

Constantine Johnny / Getty Images

At the start of the pandemic, neatly organized planners were left behind in office and classrooms across America. But Gen Z seems to have found an answer to the organizational woes of studying from home in a strange but aesthetically pleasing place: a piece of business software called Notion, which provides a digital workplace for taking notes, creating to-do lists, creating mood boards and more. Its sleek, trendy look and easy installation have made it a new mainstay in TikTok groups to study, stay organized and avoid wasting time between different apps.

After scrolling through social media posts of Notion aesthetics and setups, the appeal is clear. Here’s what you need to know about Notion, the TikTok communities that use the software, and how to set it up for yourself.

What is Understanding?

Notion is a minimalist organization tool released in 2018 that you can use on desktop or mobile. Notion provides users with an all-in-one workspace for to-do lists, note-taking, calendars, time and project management, habit tracking, and more. Notion offers free accounts for personal use and several paid plans for teams and companies.

With a vast majority of employees and students working from home and taking classes, Notion seems to be getting its moment in the sun – especially after it has become TikTok’s new favorite thing.

@ cu.rtas

i like to think i have it together # university # idea # study # fyp

♬ original sound – Mariam🦋

In the hands of Gen Z, Notion seamlessly found its place in the Studyblr, StudyTok (even StudyTwt!) Subcultures on social media.

Wait … studyblr?

Studyblr – a mashup of study and Tumblr – is an academic subculture with searchable followers and groups focused on organization and, well, studying, found on Tumblr, TikTok (studyTok), Instagram, and Twitter (studytwt). The posts feature aesthetically pleasing (often cozy) photos of desk setups, colorful planners, stylistic notes, calendars, and more. It is also referred to as Academia Aesthetic.

Since Notion is essentially a blank slate, TikTokkers can easily use Notion to show their personality by uploading photos, importing fonts, arranging templates, and coming up with color schemes.

In addition to posting photos, some people use Notion to leave links that invite others to digital study sessions on Twitch and free tutoring on Discord.

Users find new college friends and networks by posting about where they are in school and what they are studying or interested in.

Get started with Notion

If your interest is as piqued as mine at the prospect of an all-in-one, customizable organizational hub, here’s how to set up a free Notion account:

  1. Check out Notion’s site on desktop, or download the app for Android or iOS

  2. Sign up with Google, Apple, or a separate email address

  3. Choose for myself – the free version of the software

  4. Click or tap Take Me to Notion

From there, you’ll be taken to a Getting Started menu and Notion will give you quick tips to get started with templates. The free version of the software includes templates that you can use, add, edit, or delete based on what you use the software for. You can choose from templates such as to-do list, diary, reading list and more. Notion also has a Guides section where you can learn more about customizing your pages for ultimate productivity.

Plus, you can connect Google Drive, Evernote, Trello and Asana so that everything you need is where you need it.

Look for more information how to use TikTok, and the biggest TikTok trends of the past year.


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